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DigiCalcs

CAC Ratio Nasıl Hesaplanır?

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CAC Ratio Calculator helps you measure the effectiveness and profitability of your marketing investments.

Formül

CAC Ratio = LTV / CAC

Adım Adım Kılavuz

  1. 1Divide customer lifetime value by acquisition cost
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Çözümlü Örnekler

Giriş
LTV $1500, CAC $300
Sonuç
CAC Ratio = 1500/300 = 5× (healthy: >3)

Kaçınılması Gereken Yaygın Hatalar

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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