Shopify Áruház költségkalkulátor

The Shopify Store Cost Calculator estimates the total monthly operating cost of running a Shopify e-commerce store across all five plans: Starter ($5/month), Basic ($39/month), Shopify ($105/month), Advanced ($399/month), and Plus ($2,300/month). The calculator factors in the base plan fee, monthly costs of paid apps and themes, payment processing fees on every sale, and additional transaction fees that Shopify charges when sellers use external payment processors instead of Shopify Payments. For new merchants comparing platforms, understanding the total effective cost as a percentage of revenue is essential for choosing the most economical plan. Shopify is the world's largest dedicated e-commerce platform, hosting over 2 million active stores generating $200+ billion in annual GMV as of 2024. Unlike marketplaces (Etsy, Amazon, eBay), Shopify is a hosted storefront where merchants own their customer relationships and brand presence. The platform's fee structure reflects this: higher monthly subscription costs than marketplaces, but no commission on item price. Instead, Shopify charges payment processing (2.25–2.9% + $0.30 per US online sale) and optional transaction fees (0.15–2%) when merchants use external processors. The true cost of a Shopify store is rarely just the plan fee. Most established merchants run 5–10 paid apps for essential functionality: email marketing (Klaviyo ~$60), reviews (Judge.me ~$15), shipping rates (ShipStation ~$15), inventory sync, SEO tools, abandoned cart recovery, and analytics. App costs frequently exceed the base plan fee, especially for stores on Basic ($39) or Shopify ($105) plans. The 'effective cost percentage' metric in this calculator — total monthly Shopify costs divided by monthly revenue — typically lands between 4% and 12% for well-managed stores. This calculator helps merchants choose the right plan for their current sales volume and evaluate whether upgrading would reduce total costs through lower payment processing rates. Enter your monthly sales, average order value, number of paid apps, and current plan to see total monthly cost, annual cost, and effective cost percentage. The calculator also models the savings from annual billing (~17% discount on plan fees) and the impact of using external payment processors (which adds transaction fees but may offer features like ACH payments or international processing).

1. 1Step 1 — Select Your Shopify Plan: Choose from Starter ($5/month for social/messenger selling only), Basic ($39 — full storefront, most popular for new merchants), Shopify ($105 — adds gift cards and professional reports), Advanced ($399 — third-party calculated shipping, custom reports), or Plus ($2,300 — enterprise features, dedicated support, lowest fees). The plan choice dramatically affects both the base fee and the payment processing rate applied to every sale.
2. 2Step 2 — Choose Payment Provider: Shopify Payments (the platform's built-in processor, powered by Stripe) avoids the 0.5–2% additional transaction fee Shopify charges for external processors. Use external processors (Stripe directly, PayPal, Authorize.net) only when you need features Shopify Payments lacks: international processing, ACH payments, or specific industry support. For most US/Canada/UK merchants, Shopify Payments is the right choice.
3. 3Step 3 — Enter Monthly Sales and Order Value: Input expected gross revenue per month and average order value (AOV). The calculator uses sales for fee calculations and AOV to estimate order count. Order count is shown for reference but doesn't directly affect costs (Shopify doesn't charge per-order fees beyond payment processing).
4. 4Step 4 — Specify Paid Apps: Enter the number of paid apps and average monthly cost per app. Most established stores use 5–10 paid apps averaging $15–$30 each. Common essentials: Klaviyo (email, $60+), Judge.me (reviews, $15), ShipStation (shipping, $15), Shogun (page builder, $39), Smile.io (loyalty, $49), Privy (popups, $15). New stores can start with free apps and add paid as revenue grows.
5. 5Step 5 — Enable Annual Billing (Optional): Annual billing offers ~17% savings on plan fees. Basic at $39/month becomes $29/month when billed annually ($348/year vs $468). For stores planning to operate for at least a year, annual billing pays for itself within 2 months. Plus plan annual savings exceed $5,000/year. Annual billing does not affect payment processing or app costs.
6. 6Step 6 — Review Cost Breakdown: The calculator shows monthly total broken down by component (plan fee, apps, payment processing, transaction fees), annual total (×12), and effective cost percentage (total / monthly sales). The pie chart visualizes which cost driver is largest — often apps for low-revenue stores and payment processing for high-revenue stores.
7. 7Step 7 — Compare Plans Side-by-Side: Use the CompareSection to test the same revenue against different plans. Common breakeven analysis: at what monthly revenue does Shopify ($105) become cheaper than Basic ($39)? The difference is $66/month in plan cost vs 0.2% lower payment processing — breakeven at $33,000/month ($66 / 0.002). Above that, upgrading saves money.